Hello, I’m Kati

Hi, I’m Kati, the founder of KMCK Social, a social video consultancy dedicated to helping small and medium-sized businesses create authentic, engaging videos that connect with their audience and grow their brands. 

My story

After a long career in the fashion industry, working with brands like Mulberry, LK Bennett, and Pringle of Scotland, I realised I wanted something more creative, meaningful and aligned with my passion for storytelling. As a mum of three, I also wanted a career that gave me the flexibility to balance family life.


In 2022, I launched KMCK Social to help small businesses improve their Instagram marketing. What started as a general focus on Instagram quickly evolved into a passion for video creation. I’ve always loved storytelling, photography, and films, and whilst working with my clients I realised how much I enjoy helping brands express their ideas through video. Video quickly became the core of my business. Teaching myself everything from shooting techniques to crafting trending Reels, and building on specialised courses in short-form video creation, my mission is to help business owners create videos that feel real, look great, and achieve meaningful results.

Video is the most powerful way to connect with your audience on an emotional level. It’s not just marketing – it’s storytelling that builds trust, creates connection, and inspires action.

As a social video strategist, I bring both creativity and strategy to the table. I specialise in helping businesses craft authentic, effective videos for platforms like Instagram and TikTok. Whether you’re looking to grow your audience, showcase your products, or build your brand’s credibility, I’ll help you create videos that work.

Why work with me?

Here’s what sets me apart:

  • I don’t just make videos; I create content with purpose, designed to align with your business goals. Having worked with a diverse range of industries – including retail, health and wellness, coaching, entertainment, and food & beverage – I understand how to craft tailored strategies and content that align with your brand’s unique goals.

  • My focus is on creating videos that feel real, approachable, and tailored to your brand – the kind of content that resonates with your audience.

  • Clients value my ability to deliver videos that don’t just look great but also drive engagement and results.

When you work with me, you’re not just getting videos – you’re getting a partner who is as invested in your success as you are.

The kind of videos I create

  • Vlog style videos

    Day-in-the-life-of videos are really insightful. I love capturing the everyday moments that make your business unique.

  • Product spotlights & stop motion

    Stop motion, in particular, allows me to bring products to life in a fun and visually captivating way that grabs attention.

  • Talking to camera

    Helping brands to build trust and authenticity on camera through this style of video is incredibly rewarding. 

  • Trending reels & TikToks

    I enjoy tapping into trends and putting a unique spin on them to help your business stand out and reach new audiences.

  • Behind the scenes content

     I love creating this content because it feels authentic and invites people into your world. 

  • UCG (user generated content)

    I enjoy creating content that looks and feels like it comes from a happy customer, which helps brands build credibility and drive conversions.

If you’re ready to start making more videos and take your short-form video content to the next level, let’s chat! We’ll create videos that connect with your audience, tell your story, and grow your business.

Let’s work together

Book a 15 minute call with Kati
or email me: kmckinnon@kmcksocial.com